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....."VOGUE".................... ...................................."DETAILS"

......Design Principles: .............................................................Design Principles:
......Font styles.............................,.............................................Bold colors
......Soft colors...........................................................................Color Highlights (Blue eyes/font)
......Matching colors (Pink font; lips).............................................Centered
......Rule of Thirds.......................................................................Triangles
......Bold titles............................................................................Font Styles


The Evolution of the Magazine Cover


What were some characteristics of early magazine covers?
  • The use of artwork and illustration instead of photographs, as the production of photographs was quite an expensive process.
  • Colors were not as bold as they are these days - early magazines typically had a more 'washed out' color scheme.
  • Headlines drew attention to the magazines by using stereotypical statements and sayings

What are some characteristics of the poster cover?
  • Illustrations and artwork used instead of images
  • Use of symbolism and irony, often to subtly 'shock' the consumer, therefore drawing attention.
  • Attempts to identify with the greatest desires of the consumer - beautiful models, perfect subjects, etc.

What is the purpose of cover lines?
  • The purpose of cover lines is to create an eye-catching phrase that will draw the viewer in, and make them want to read/buy the magazine. The magazine company will try to engage potential consumers by creating the desire to read the rest of the article, which can be done once the magazine is purchased or simply picked up and opened.

What is an "integrated" cover?
  • A magazine cover that is harmonious, relatable, and allows the consumer to feel like they are being reached out to.
  • "The cover says, "We understand you. We appreciate what you are going through. We know who you are." Even more specifically, the cover says,'We see you.'"

How can the placement of cover lines effect the overall design of a cover?
  • Since the purpose of cover lines is to attract the reader's attention, cover lines are often placed at a convenient focal point, creating a pathway for the reader's eyes.

Describe the following styles of cover lines:
  • Outside the box
    • Simplest method for combining photos - keeping them in separate areas of the covers.
  • Inside the box
    • Boxes are created inside an illustration; the text is placed inside those boxes.
  • Columns
    • Creating colored verticle columns for cover lines, or photographs.
  • Zones
    • A combination of logos, pictures, and cover lines in separate, horizontal zones. Can be achieved with multiple framing, as seen on TIME Magazine covers.
  • Banners and Corners
    • A slanted banner placed over the main image, containing text that is "attention grabbing" or "loud."
  • Unplanned and Planned Spaces
    • Unplanned: Placing text inside spaces that happen to be left blank by the illustrater.
    • Planned: Combining text in the images/illustrations on the cover poster in creative and clever ways.


Sources:
http://www.magforum.com/cover_secrets3.htm
http://longleaf.net/coverlines/postercovers/index.html
http://longleaf.net/coverlines/integratedcover.html
http://aejmcmagazine.bsu.edu/Testfolder/



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